Gathering resources for new site

[Relentless]

I just want to make a word of warning here since I know cross-posting is not allowed here. I posted another thread on Herp Center but it is not the exact thread. It is asking for the same information I will be asking for her but from different members of another forum. If this is still not okay, then please just delete this thread and I apologize.

So, I am looking to put together a website for retics. 75% because I think creating a nice site with a wealth of information from different sources about care, photos, morphs, etc. would be nice for keepers and future keepers and 25% because I work in internet marketing and it would be a good case study for me to play around with the SEO and web design end of things.

My question for you is that I need to gather some resources to organize this. I am going to do my own digging and I already have a vague idea of what I want to include, but I'd like some input from those more experienced than me or maybe people who know some resources that I would have trouble finding. Feel free to recommend books you've read and non-internet resources as well.

Thanks guys!